The New Opt-in Is Going to Be a Five Day Challenge

The new opt-in is going to be all about, so it's basically a challenge, a five day challenge. On day one, identify the things you do that you're good at, that you might not realizeyou're good at. And then look at a market, who are you serving? So picking a tool and finding one that has a good blend of everything you want from a consulting perspective. Number two, you think it has a good potential growth rate in its future. Number three, there's relatively low or medium competition in the space. Like for me, an obvious one was Excel. It would have been really hard to gain traction there. But then I found AirTable