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Using Humor in Your Marketing With Frank Kern (1 of 2)

Dan Kennedy's Magnetic Marketing Podcast

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Do You Have a Pattern Interrupt?

A pattern interrupt is simply when you break the pattern of predictable and expected behavior. When i took the stage recently at a robin's event, as a way to interrupt the pattern,  i got on the stage and said, tell him my name was, doctor frank kerne, attorney at law, chief engineer for nassau. And obviously, if you take one look at me, u realize that i don't have any business leaving the house or with nassa. So people got to laugh at that. It sounds tretti actually want to stick to this for a second with you. The next question is, are you always infusing humor in your pattern into ru every

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