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The Business of Baby Yoda

Motley Fool Money

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Navigating Uncertainty in the Toy Industry

This chapter examines the challenges the toy industry faces as it adapts to the impacts of the pandemic on production and sales. It highlights the shift toward nostalgic characters like Baby Yoda, the evolution of traditional toys, and ongoing trends in children's play preferences. The discussion also covers the competitive landscape among major toy companies and previews upcoming innovations like the Go-Go Bird.

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