The Transformation of Podcasting: From Audio to Visual and Advertising Shifts

In the podcasting world, audio quality used to be king. Today, however, video elements have become increasingly essential. As platforms like Spotify, YouTube, and Apple Podcasts continue to shift their strategies, the landscape of audio content is changing faster than ever.

Join me and Ashley Carman of Bloomberg News as we break down everything about the podcast business, the current state of podcast deals, and paid podcasting and subscription models.

08:48 Video's Impact on Podcasting

12:44 Spotify's Video Push

21:45 Paid Podcasts

25:08 Audiobooks

34:37 YouTube TV App

This episode is presented by State Farm, the home for your small business needs. Like a good neighbor, State Farm is there.

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