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What does it take to make an idea a success? With Rodrigo Garcia Gonzalez and Sadia Ahmed

The Green Room: Questions That Matter Most In Business

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The Importance of Passing Ideas Around

To have one good idea, you must have a hundred in the pile on the floor and kind of papers all scrunched up. As many attempts you have in front of the net, more chances of success. In order to score, in order to have an idea that really has impact, you need to try several times. I think some of the biggest failures have been where people haven't shared enough or got in the right team with them and behind them. That's absolutely key.

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