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Q&A: Shopify Feature & Strategy Update

The Unofficial Shopify Podcast

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Make Looka Like Audiences Stronger

Shopfi slash audiences are called calld klike audiences. You take a thing in facebook, i don't knowi it's been years since i've done a facebook ad campaign but you would give it your list of actual customers and then facebook would give you a giant block of people that' like the people that i've already bought from you. So we got a, you'd got to slice the audience salame, so they look alike. And one of th things we've had success with is mix the face books algorithm with your own knowledge of your network. I sif wed just have a new form of a a new data source for our audiences. But it's such an outside

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