Sustain Ability in the Strategy Section?

Sustain ability has become a more important topic for product managers. I'm glad to see it in the bok open innovation is an important perspective for or us as innovators and potk managers to have our hands around, he says. Sustain abilityis now in a few places, but it's addressed in strategy. But there's so tools associated, like life cycle assessment or triple bottomed mine which actually better in the tool section.