SaaS Interviews with CEOs, Startups, Founders cover image

Financial habits of the best performing startups

SaaS Interviews with CEOs, Startups, Founders

CHAPTER

The Importance of Strategy in Finance

The third pillar of the finance function is really strategy. Oftentimes companies will focus on cutting costs as opposed to growing revenue and growing profits. It's never easier to raise money than when you don't need it, he says. The other piece there is fundraising takes a lot of time and it's basically a full-time job.

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