2min chapter

Winning the Challenger Sale cover image

#81: Mastering Sales Efficiency with Innovative Tech Solutions

Winning the Challenger Sale

CHAPTER

How to Get to Know Your Customers

It doesn't mean that you have to be posting all the time, right? It's really about getting to know who your buyers are. Click the bell button on 25 of your prospects and start commenting on their stuff within a half an hour every single time that they post. And then that way, the next time they make a post, I get an alert, I hop right in within 10 minutes. You're one of the first people on their post. I'm making a thoughtful comment. They're going to see that. So it doesn't get lost in the shuffle of everything else," he says.

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