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Inspirational Indie Author Interview #124: Karen A. Chase. Marketing Expert Shows the Way to Book Discovery

Self-Publishing with ALLi

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The Importance of Having a Marketing Plan for Your Author Business

Karen cannot emphasize enough the importance of having a marketing plan for your author business. I have met authors who say they don't, they're not interested in publishing. It is the act of writing that they enjoy. And if you are unwilling to do any of the marketing, it's going to be tough for you to find readers.

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