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Threading Together Inclusivity and Functionality to Build a 7 Figure Activewear Brand

Shopify Masters

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How Do You Start Really Small When You're Thinking About Expanding

When you are thinking about expanding into it, we always start really small. One thing that we're working on at the moment is a recreationor cycling range. We'll test it on am. We'll rotest it with some customers. A, we've done that a number of times over the last few years. Ten 20 rotesters ihave to try out the product, and will send the product out. And then i hop on the phone with each person for about ten, 20 minutes, sometimes an hour, depending on what they want to talk about. But found that really, really helpful.

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