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10. On Delight, Emotion, and UX - Flipping the Script with UX Specialists Therese Fessenden & Rachel Krause

NN/G UX Podcast

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Are We Really at the Pinnacle of Our Designs?

Aaron walter, in his booka designing for emotion, he identifies some of these user needs. And this is sort of like attributed to two people i know, aaron walter and daniel ruston. We can have a delightful inner face, but if it ultimately isn't meaningful then are we really at the pinnacle of our designs? Ray: Don't get too drawn in by the metrix, and see if you can learn more about how your customers feel each step of the process.

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