Episode 029 - Mapping Content Ecosystems with Scott Kubie
The UX Level-Up
00:00
The Importance of Brand Maps
I think a lot of it is silos, you know, we're in these silos and the right hand doesn't know what the left hand is doing. But this seems like a really good tool to start kind of breaking down those silos or at least mapping like there is a relationship between what's happening over here and what's happening across the board. So I do want to get into like, it does seem like so much of the art of this is figuring out the level of granularity to go to with your things,. Also figuring out the borders of the system, what actually what's the scope of this map.
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