Breaking B2B - B2B Marketing & Demand Generation Podcast cover image

#466 Best B2B Event Marketing Strategy to Drive Leads (2026)

Breaking B2B - B2B Marketing & Demand Generation Podcast

00:00

Post-Event Follow-Up Best Practices

Michael admits follow-up can lag but recommends handing qualified leads to SDRs and sending thoughtful post-event touches.

Play episode from 30:46
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app