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Headspace with Colin Chow, Global Managing Partner at 21st Century Brand, San Francisco

On Strategy Showcase

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The Importance of Being Crystal Clear About Why Mindfulness Matters

Many times what the client at the beginning of a process assumes is the problem may in fact not be the problem that needs to be solved. So did you actually identify something else or some specific issue that you went back and were able to say, hey, in order for us to meet this business goal, we've got to get over this hurdle or we'vegot to deal with this opportunity? Was there anything that came out of it? You were like, okay, the problem we need to solve was a little different than we may have first thought.

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