17min chapter

My First Million cover image

From Nonprofit Founder To Building A $300M Pilates Business

My First Million

CHAPTER

Navigating Growth in the Fitness Industry

This chapter explores the financial journey and challenges of establishing a Pilates business after a shift from nonprofit work. The speakers share insights on launching strategies, negotiation tactics, and the importance of community and branding in driving growth. They candidly reflect on both the successes and difficulties faced, including investment decisions, operational restructuring during crises, and the evolution of their business model.

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