Maintaining Consistent Brand Across Genres in Writing

The chapter explores the challenges and strategies of maintaining a consistent brand across genres in writing, focusing on specific story elements like suspense, twists, smart female protagonists, and minimal depiction of bad events. It delves into creating plot twists through unexpected character actions and taking mental breaks, highlighting how solutions often come when not actively thinking. The speaker shares experiences with publishers wanting to change their name when transitioning genres, managing multiple pen names, combating writer's block, and staying engaged as an author.