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Season 6, Ep. 3- Jeremy Utley: Achieving Creative Breakthroughs with Ideaflow

Better Innovation

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The Most Inefficient of the Examples

David Kelly told a story about how he was just sitting in front of a vending machine all day long watching what he expected to see. We kind of take as the status quo that which is not optimized for the user but we become desensitized to it. And it just takes somebody going well does it have to be that way. And what if it was different right and how you deal with that person in a team or an organization is a really telling litmus testRight? Don't expect much innovation to come out of your teamYou might get efficiency you might get productivity whatever you measure you're not going to get innovation. But the team that kind of that nourishes the person who goes

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