MBA2039 Can You Grow Your Business With No Paid Ads?
The $100 MBA Show
00:00
Paid Ads Have Their Challenges
When you put up a facebook at our insta gramad or advertise on cora, what is happening here? Well, basically, you are borrowing the audience of that platform. Once you stop paying them, you can't have access to the audience any more. For example, jason fried, who is the c o and co founder of base camp, is really staunchly against this system. They don't do a lot of paid advertising. But they actually have to advertise on google. Because if you ever been on google recently, the first listing that you see on your search result is not the actual number one result. It's an ad. In fact, sometimes the first four results
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