The cardinal sins that wokwagen stacked on top of each other for their brands april fool's day was, number one, not doing it on april fools day. Number two, not making it a harmless joke, but actually making it a somewhat believable, cringy thing you might actually do, but aren't. And number three, faking a leak and then actually lying to press who went to you to confirm it. So if you're a brand out there thinking about enjoying and participating in the april first cringe, just a don't stack those things on top of eachother. Just try to minimize that thor ston throu any ofthe exactly.