Interesting episode guest in the Making It Real Podcast for all the product enthusiastists out there: Malte Scholz, product manager specialized in the SaaS and mobile tech space. He is Co-founder and CEO at airfocus, a prioritization and roadmapping software for product teams and decision makers. Malte shares with us his top techniques to prioritize features, to decide on the first product version and to build the best-possible roadmap for your product. We also cover the tricks of balancing customer needs and the challenges of scaling development teams. https://www.linkedin.com/in/maltescholz
https://airfocus.com
linkedin.com/in/janbrinckmann
00:00 Intro
00:50 How Malte joined the entrepreneurship space
3:50 Building a first version of a product
5:10 Time until launching a first version
6:25 What does airfocus do?
8:10 Feature prioritization as a product manager
11:35 What framework should I use for prioritization
13:10 Staying on track with the product roadmap
14:55 Challenges that founders face in product development
16:40 What should go into a first version?
19:15 Balancing customer needs
21:15 Assessing the impact of the next release
24:20 Hiring and sustaining a great team
27:55 Quick fire round: Person Malte admires the most | What is so broken that entrepreneurs should fix immediately | Technology that will transform the future | Favourite management concept
32:50 Closing
