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The Penny Hoarder
lex has a deep background in media companies. Part of the reason she was able to sell ads was just because she knew the value of what she was selling. A lot of news letter creators just don't, and so they're dramatically undercharging. She grew the list first by talking about the idea. And i think this is something lotof people screw up. People take forever to talk about their ideas cause they're worrid somebody's going to steal thema. You got to ditch that. If the ideais any good, yes, people should try it like they should try to steal it. But youe got to get your idea out there. So how did she monotize