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Creating Profitable Influencer Relationships

The Unofficial Shopify Podcast

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How to Identify the Right People to Reach Out To

How do you identify the right people to reach out to? What am I offering them? And what's the call to action here? Because it certainly does not seem like it, you know, hey, how much for a post? That's the wrong answer. So let's say that every brand founder can think of one influencer that they wish that they would work with. Go to their profile and then look at a section that's called suggested accounts. Instagram, Twitter, TikTok, all of those platforms will suggest accounts that have similar characteristics and similar, similar follower base to this account. All you need is just those first three to five influencers that you can pop up right over

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