Navigating Tariffs and AI in Apple’s Strategy

This chapter explores the financial implications of tariffs on Apple, especially in a challenging sales environment, while highlighting unexpected consumer behavior. It also delves into Apple's evolving approach to artificial intelligence, including strategic acquisitions and the importance of workforce retention amidst industry competition. The discussion emphasizes the potential disruptive impact of AI and its transformative power for businesses, likening its importance to historic technological advancements.

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