FINITE: B2B Marketing Podcast for Tech, Software & SaaS cover image

#49 - B2B buyer enablement with Ali Din, B2B Enterprise Experience Marketing at Indeed

FINITE: B2B Marketing Podcast for Tech, Software & SaaS

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The Challenges of Personalization in the B2P Space

Personalization is something that I'm seeing more and more in the B2P marketing world. It's one of those things that I feel like it's on everybody's list but always gets kind of pushed to the bottom or personalization is kind of always it's there somewhere, he says. "It can get complex quite quickly" you know like building out too many CRM segmentations or something like that.

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