David Deutsch: Creativity, Personality in Marketing, And Artificial Intelligence
The Practical Liberty Podcast
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The Biggest Mistakes Are Not Making a Promise
The biggest mistakes are not making a promise in your lead implicit or explicit. Not actually pitching the thing. There's a difference between listing features, obviously, and selling. And then the third biggest mistake is just being boring. You start to be on any number of things, right? Boring, unbelievable.
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