Let fires burn, w/Selina Tobaccowala of Gixo
Masters of Scale
00:00
Is Chernobyl Invigorating?
SurveyMonkey had no marketing plan, no strategy for international users and a rigid billing system that prevented some customers from paying. Selena hired engineers, marketers, UI designers, translators, and army of specialists to clear away impediments to growth. "I was going to let it be ugly for the sake of being able to actually build a great business"
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