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Rich Mulholland on Excellent Storytelling In Business and Life

Elevate with Robert Glazer

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Is It a Salesman or a Stuntman?

I wanted to be a salesman. I actually wrote a business plan in metric, which is our final year of school for a business called Club Execk. He said you can't sell in our business if you don't understand what it's like to be a roadie. So he spent two years on the road and managed to do really, really well. And so that was an idea as an idea when we were 22. We didn't have work in winter. Like nobody would hire us. And South Africans don't go to concerts when it's cold,. Which is funny because I'm from Scotland. There would never be a concert. When they bought out their conference division at 23

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