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Amazon Can’t Be Contained

Motley Fool Money

The Financial Paradox of Amazon's Voice Technology Investment

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This chapter explores the financial setbacks faced by Amazon's devices team, highlighting a substantial $25 billion loss from 2017 to 2021. It examines the company's strategic choice to prioritize market share in voice technology, using the Gillette model, and discusses the implications of their extensive Alexa device penetration into homes.

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