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#78: How to evaluate your career in B2B marketing and life? Ft. Mary Keough, Director of Product and Content Marketing

The Purposeful Marketing Podcast

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Transitioning to Head of Marketing: From Agency to Director of Product Marketing

This chapter delves into the speaker's career shift from agency work to heading up marketing at a new company, emphasizing the desire for greater control over marketing strategies. They explore the responsibilities, successes, and strategic considerations in their current role, underlining the value of a strong, diverse marketing team and the importance of specialization in content and product marketing.

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