The Importance of Customer Education

Customer education is often seen as an adon, or a super lame type of content that nobody actually watches or listens to. One of the main things we see when a company digs into education is a surge in customer loyalty. At privy, we focus on customer education so that our customers can make the most amount of money possible using our platform. If you've got the resources and howtos all ready there for them and published, they don't have to email you every week asking you to remind them about their products.