
Mark Cuban doesn’t believe in following your passions
ReThinking
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Innovative Drug Pricing: A Transparent Approach
This chapter explores an initiative to provide medications at cost through an online pharmacy, sparked by a simple email aimed at addressing high drug prices. The conversation covers the launch process, navigating regulatory challenges, and the motivation behind adopting a self-sustaining business model rather than a charity. It also discusses the critical role of trust and integrity within the pharmaceutical industry amid calls for greater transparency and efficiency.
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