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129 - Danny Buck - Scaling CRAFTD To £20 Million - Life By Design - Investing In Wine
The Frankie Lee Podcast
E-Commerce, I'm in the Club With the Pure Revaders, the Movement Watches, the Gym Sharks, and the Shopify Brands
My non-monetary goal is I want to be in the club with the Pure Revaders, the movement watches, the gym sharks. It's like knowing when you're holding on too long, and knowing does that even sell? You need to do a lot to get to that value now. We bought a TikTok agency last year, 50% of a TikTok,. mainly ads agency, but a bit of organic sort of thing because that's a threat and an opportunity. If it keeps going and takes ad spend off Facebook and we're crap at it, then all of our competitors who might get good at it, we've lost market share.
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