How the Creator Economy Has Transformed Advertising
Mixed Signals from Semafor Media
Navigating Financial Trends in Media
This chapter explores the pivotal role of financial decisions in shaping advertising strategies and the media landscape, focusing on the influence of Chief Marketing Officers. It features a journey from American Express to Twitter, reflecting on the challenges of digital transformation and the contrasting environments of social media and traditional corporate settings.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
