Don Miller: The first thing that you got to do is begin at the end, right? Right. How does the sale happen? Invariably as a company, like if you get any traction whatsoever, what you have to ask yourself is how is this happening and how do I get more of it? He says marketing's job is not to sell but to generate more sales conversations. Get your tickets before they sell out for HubSpot's inbound conference September 5th through the 8th, 2023.

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