AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Espionage and Innovation: Lessons from Corporate Rivalries
This chapter explores the dramatic incident of corporate espionage involving Coca-Cola and Pepsi, centered around Joya Williams' attempt to sell trade secrets. It delves into the history of corporate espionage in America, highlighting key cases like Samuel Slater's contributions to the Industrial Revolution and the meteoric rise of cybersecurity company Wiz. The discussion blends humor with serious analysis of the implications of corporate theft, innovation, and modern business strategies.