Best Practices for Marketing Hypothetical Performance and Case Studies

In November 2022, the SEC issued new rules that dictate how firms can market hypothetical performance, case studies, testimonials, and other promotional materials. In this month’s episode of SS&C Advent’s Tech It Up podcast , Bree Pollard, Director at the ACA Group , shares practical advice on navigating the 2023 SEC Exam Priorities. The conversation explores:

• What the common mistakes are when marketing hypothetical performance
• Where firms should focus their time and resources
• How to share investment strategy performance

Join hosts, Join Trent Berry, and Jasmin Conner for an in-depth conversation with real-world applications.