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PESO Update with Gini Dietrich
Marketing Over Coffee Marketing Podcast
Do You Have a Peso Model?
A lot of people focus on being able to dump this stuff into channels specifically. But a big thing that you talk about that I love to hear more about is having a communication strategy where you're running the same stuff across every channel. So many organizations are just pumping stuff, you know, it's completely unrelated garbage across the channel. How do you get your clients all in order? Sometimes it's very challenging.
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