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The rise of customer-centricity with Benjamin Humphrey | Dovetail

The Optimal Path

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Building Trust in the Research Work That's Taking Place

People want to see stuff through to completion researches. They want to see that insights they've come up with get actioned. And i think that kind of collaboration, showing how the sausage was made, does build trust in the res rch. This is natural desire for it not to become shelf ware. Ad ncounter outcomes from the work our doing. Amusing and incredible results will result in better products and services for the world.

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