4min chapter

The Psychology Podcast cover image

Charles Koch || Believe in People

The Psychology Podcast

CHAPTER

Coke Industries, You've Had Some Failures Before, Right?

Mafi was break even, it wasn't making any money. So we started applying some of these humanistic concepts and good economic thinking to the company. And then we applied the what i call virtuous cycles of mutual benefit,. which is my way of applyings the process of self actualizing to an organization. We look for somebody with a gift that can help us create value for others.

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