How LawnStarter Cut Grass to $2M in Traffic Value
Content and Conversation: Organic Growth Insights from Siege Media
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Branding and the Bottom Line at Lancer
How do you think about modeling opportunity headcount against the SEO opportunity you have, how does that function at lancer? Yeah. I've come up with this like heuristic that I use, which is whatever the gains between this year and next year are the money we spend this year gets us those gains times three. It's so much different than any advertising channel where you spend a dollar, you get an action right in Prussian,. A click, a lead, a conversion, whatever it may be. But roughly speaking, I think you'll get about three times the gain from next year. And yeah, there's always going to be some art to being able to predict what traffic will
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