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2min chapter
$13B Mega-Deal Creates Advertising Giant & Google’s Staggering Quantum Computer
Morning Brew Daily
The Rise of a New Advertising Behemoth
This chapter explores the landmark merger between Omnicom and Interpublic Group, resulting in the world's largest advertising company. It examines the strategic motivations behind this move in relation to the growing prominence of AI and tech firms in the advertising sector, alongside a retrospective on the legacy of both companies in crafting iconic ad campaigns.
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