Wendy De La Rosa: One of the biggest predictors and people changing of behavior is that accountability measure. She says it's important to talk with friends and family about finances so that we can not just know what they spend but also how they save it. "I remember when I paid off my student loan, I wish I would have celebrated that milestone with friends"
We hardly ever talk openly about our money. Today’s guest Wendy De La Rosa thinks that’s a costly mistake. She is a behavioral scientist who helps people understand and rewire their relationship with money. A former private equity investor at Goldman Sachs, Wendy is now an Assistant Professor of Marketing at the Wharton School and the co-founder of Common Cents Lab, which works to improve financial well-being for low- to moderate-income people. In this episode, Wendy shares actionable insights on how to prepare and invest in your financial future, explains why the emotional aspect of decision-making impacts how we spend or save, and breaks down why financial insecurity should not be a source of shame -- and why the issue of wealth inequality cannot be solved merely by budgeting.