
264 - Marketing’s Role In The Modern GTM Strategy | Demand Gen Live Keynote
GTM Live
00:00
How to Create a Unique Perspective That the Market Needs
Rihanna: "I understand what people are struggling with. I understand exactly who they are and how our business fits into it, both in the short term and the long term" She says she has created a narrative that other people want to be a part of because they see it as true. Riht: "This is one of the this is the place where you see it the most, where it comes out the most"
Transcript
Play full episode