The nfl is the single largest media property by value. It's a market full of second rate products and because you know how hard it is to do. If people are forced to do things that they don't want to do they're not going to make great things or either forced to or choose put themselves in a situation for whatever reason where they're doing something they don’t want to be doing and won't be very good at it. The idea behind this is like we've seen this beforeYeah yeah i had reread like the show notes on like the johnny i've episode i did johnny says something was great but he said uh he goes one of steve

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