In NFTs, the image is the primary thing. And that's what the token actually derives its value from. So I think it more fully captures brand value or meme value in ways that I think fungible tokens can, but not to the same extent. That has huge implications because it kind of changes the economic model of the Dow if you go a level up. If you have a Dow that has now got alternative ways to get capital outside of the protocol themselves, they may always be able to offer that protocol at a lower cost or free and keep advancing themselves as a Dow.
Nouns DAOs are having a moment in the spotlight, with Jacob Horne —founder of Zora — as one of the more prominent evangelists. In this conversation, Jess and Jacob discuss a core question: Why are ERC721 tokens (NFTs) a more compelling form of ownership than ERC20s? They explore the connection between Nouns DAOs and hyperstructures, and a compelling take that forkability is additive to the ecosystem as a whole. Nouns DAOs enable localized nodes of functionality, thereby increasing optionality and infinite possibilities for proliferating a community meme. Communities exist, communities want to do things together, and they need a medium to do that — the Nouns model provides the tools to do exactly that.