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Metaverse

Phenomena

CHAPTER

The Importance of Immersion in the Metaverse

The most common misunderstanding that I see there is the assumption that the metaverse will become a sort of new dominant, sorry, not a, but rather, the new dominant general purpose computing paradigm. And then that then brings this kind of fear of missing out with it and people rushing into building strategies based on that assumption. There's many, many instances where people are not seeking deeper immersion through their digital and online interactions. For example, we've worked with one of the world's largest cable TV providers and years back. This is also what meta is betting the R&D budget and the farm on with massive capital allocation to its reality labs.

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