The War on Cars cover image

Super Bowl Roundup with Rollie Williams and Nicole Conlan

The War on Cars

CHAPTER

The Evolving Role of Cars in American Culture and Advertising

This chapter explores the paradox of cars in American culture, highlighting their declining significance in major cultural events like the Super Bowl. It examines how advertising strategies are shifting towards electric vehicles and the use of social media influencers to connect with consumers amidst economic uncertainties.

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