The ROI on Testing
The Testing Show
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The Importance of Exploratory Testing
If we saw a significant reduction in the number of outages, the things that cause people to not click through, we think testing could get us there. I think where exploratory testing and having experienced testers can really shine is because if you talk to the people who are doing this analysis, they don't understand why the customers are not following through with what's in their cart. "Let's explore why they might not be converting," he says.
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