
Tired of Being Invisible? Your Marketing Wake-Up Call
Real Estate Insiders Unfiltered
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Authenticity in Branding and Evolving Consumer Trends
This chapter explores the gradual evolution of technology and consumer behavior, particularly in retail, highlighting the enduring relevance of brick-and-mortar stores. It also emphasizes the importance of authenticity in personal branding for real estate agents, advocating for genuine self-expression over imitation.
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